Marketing Strategy Cont. This job was posted on Sun Aug 21 2022 and expired on Tue Sep 06 2022. Were not directly speaking about that at all But, obviously, once we start talking about our culture and our crew members, it would eventually drive recruiting channels as well.. Registered in England and Wales. This job was posted on Wed Sep 15 2021 and expired on Sat Oct 02 2021. Restaurants will always be the center of our business. It was really fun, said Kumaran, who appears in the ads with Raising Canes founder and co-CEO Todd Graves. The chain currently has more than 52,000 employees and is planning to hire up to 8,000 more by the end of the year, he said. Scroll down below to view similar jobs . We use cookies to improve your experience on our site. ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The RLM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Lead Regional Area Leader of Marketing team and reinforce Business Unit routines, Tertiary Responsibility Support Function, Recruit, hire and train exceptional Area Leaders of Marketing and Restaurant Marketing Coordinators, Influence function support resources and priorities, Expert knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), Ability to Travel 50-70%; within designated area, Bachelors Degree Required Marketing & Communications degree preferred, 8+ years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact. Raising Canes workers took cell phone photos to submit to the campaign. Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. They have a track record of precision, they optimize operations, and they seek to hire that way too. In this safe and creative environment, employees share everything from time-saving and quality-improving work processes to excitement over new restaurant openings and community events. Crew comments are not only allowed, they are encouragedto the tune of more than 90,000 in the first eight months. Members help make our journalism possible. Would you wear Waffle House sneakers? The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. Q3 was a very strong quarter for the QSR. /sites/all/themes/penton_subtheme_nrn/images/logos/footer.png, 2023 Informa USA, Inc., All rights reserved, NRN editors talk about the NRAs recent report, what happens when children are banned from restaurants, and celebrity marketing, Duffys Sports Grill Mastered Gift Cards in a Flash, Examining new ways to collect restaurant guest data, It's time to Roll Up to Win at Tim Hortons with exciting new prizes, Subway opens new dual headquarters building in Miami, Menu Tracker: New items from Burger King, KFC, and Chipotle, San Diegos Trust Restaurant Group drives retention, innovation with culture of yes, Nations Restaurant News launches new CREATE Roadshow event series, Allowed HTML tags:

. Please say hi if youre there. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. With alignment from Department / Function leaders, the Business Unit Leaders will determine & direct the day to day priorities of Business Unit Crewmembers. Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. Connect With Us! At Canes, Restaurant Marketing is executed through localized Caniac (Grass Raising Canes certainly isnt the first chain to feature its employees in ads. At Canes, Restaurant Marketing is executed through localized Caniac Weve worked on it since the beginning of the year.. WebRaising Canes, the wildly popular fast-casual restaurant brand known for its ONE LOVE chicken finger meals, built its vibrant culture on service. They want to be known for high-quality chicken finger meals, a wonderful crew, a fun atmosphere, and active community involvement, therefore they plan to open restaurants all over the world. Raising Cane's Chicken Fingers has now surpassed $1.5 billion in annual sales tripling in size within the last four years and more than doubling its team to 25,000 At Raising Canes, we support our Restaurants with both Business Unit & RSO support. The ALM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. 30 Raising Cane's Marketing Strategy jobs. WebRaising Canes 2016 Marketing Plan By: Tayler Rivera Contents Executive Summary 3 Mission Statement 5 Situational Analysis 6 Target Market 10 Competitive Review 12 requesting a reasonable accommodation In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The ALM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Uses aligned to ROI methodologies to measure the effectiveness of marketing plans and recommend adjustments as needed, Participate in ongoing training of new and existing marketing programs and philosophies, Identify support needs for the Restaurants to inform RSO projects, priorities and resources, Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! The company was founded in 1996 and is based in Baton Rouge, Louisiana. Waffle House is the latest entrant in the catalogue of ridiculous restaurant-fashion mash-ups. At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). Restaurants will always be the center of our business. The RLM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. WebRaising Canes is a brand that values high performance. ages 25 to 55. significant The Area Leader of Marketing (ALM) will lead the development and execution of Restaurant & DMA level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. The royalty At Canes, Restaurant Marketing is executed through localized Caniac Communication, connection, and care when it counts. Our commitment & dedication to Restaurant support is a competitive advantage! In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. It is a very fun place to work at and Ive honestly come across some very interesting and exciting people that Ive created a bond with. For information on With alignment from Department / Function leaders, the Business Unit Leaders will determine & direct the day to day priorities of Business Unit Crewmembers. As we strive to Raising Canes recently launched its biggest marketing campaign in its history, starring what the chicken-finger chain says is its biggest asset: Its workers. You can also receive alerts via instant message. Our commitment & dedication to Restaurant support is a competitive If youre headed to Restaurant Leadership Conference in Phoenix next week, be sure to stick around for the final session. Raising Canes, the chicken-finger giant with roughly 550 locations in 30 states, as one of the haves. The Our commitment & dedication to Restaurant support is a competitive advantage! As the Area Director of Restaurants, he or she is responsible to the Operations Department Strategic Direction: to deliver What We Do, Culture, Leadership & Financial Performance; leverages Restaurant Support; and is actively involved in our Communities. Theyll be featured in local TV spots, as well as restaurant-level point-of-sale materials, social media and more. This job is no longer accepting applications. The Business Unit Leader will lead & direct the Business Unit Team. The Business Unit Leader will lead & direct the Business Unit Team. WebRaising Cane's is famous for its signature sauce. But its likely something the industry, As March Madness begins, restaurants make a mad dash to snag fans, Cracker Barrel intends to tout value with $5 to-go meals, McDonald's is expanding its Krispy Kreme test, KFC ditches some items to make room for others, Restaurant marketing is time-warping back to the future. Want to receive job alerts for similar jobs? The various Support Departments or Functions are led by best-in-class experts. A thorough marketing strategy covers the four Ps of marketing: product, price, place, and promotion. Serve as an innovation expert for internal communications tools, staying abreast of trends and tools, and providing direction and assistance on the development of new and effective ways to communicate via our current and future channels, Drive the overall editorial content strategy and calendar for the companys internally focused communications app including articles, documents, videos, photos, cultural pieces and more, Manage adoptions and all aspects of analytical data and highlight calls of action to improve engagement of internally focused communications app, Consult with internal teams, including Multimedia and Design, to drive engagement for the app, Help lead ideation and content creation targeted for our internal audiences Restaurant Crewmembers, Restaurant Managers, Franchise Partners and RSO Crewmembers, Manage the overall workflow of app content submissions and requests from internal departments throughout the Company serving as a gatekeeper for content and ensuring content is developed on time and meets Raising Canes standards, Serve as the first line of troubleshooting and counsel across the organization for app issues, solutions, content creation, organization of content and functionality of the utility, Analyze app site information, including usage trends, click-through rates, and recommend improvements to continually evolve the utility, Manage Communications Specialist dedicated to the mobile application, Manage communications between Restaurant Support Office and the Restaurants, serving as a primary point of contact and a communications gatekeeper for Restaurant Operators, Collect content/information from internal departments and write content for Restaurant Operators and Franchise Partners, Write and edit a variety of internal documents, executive communications, mass email communications and other communications, as assigned, Support the training team, as needed, to develop and implement training materials in a variety of mediums for campaigns and other program launches, as assigned, Bachelors degree required emphasis on Communications, Journalism or English preferred, 5-7+ years communications experience required emphasis on internal or field communications preferred, Solid understanding of internal communications mobile application strategy and execution, in addition to maintenance, Experience managing a Company Intranet/Internal Mobile Application or Social Media experience a plus, Superior writing, editing and proofreading skills, Advanced PC skills, including Microsoft Office (Word, Excel, PowerPoint, Outlook), Manage multiple projects and deadlines under direct supervision and independently, Effective and consistent communication with colleagues and our vendors, Commitment to highest production quality on all projects, Ability to handle stressful and time sensitive situations in a cool, effective manner. Todd Graves and Craig Silvey launched Raising Cane's Chicken Fingers (commonly known as Raising Cane's) on August 26, 1996 in Baton Rouge, Louisiana, as a fast-food restaurant business specializing on chicken fingers. The Communications Manager will utilize internal communications WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. The new world of intelligent employee communications, Supporting a spirited and giving employee culture through communication and engagement. With The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. You might liken it to a family reunion; the platform is the place where employees from across the company connect with each other, submitting their thoughts and ideas about work, sharing the fun, and staying safe. The RLM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. Have fun on your path to success it all begins here. WebRaising Cane's, headquartered in Baton Rouge, Louisiana, has 40,000 workers, and is planning to expand its footprint in 2022. At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). The Regional Leader of Marketing (RLM) will lead the development and execution of Restaurant, DMA & Regional level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. At Raising The Business Unit Leader will lead & direct the Business Unit Team. Vice President, Media Sponsorships & Fry Cook & Cashier, Vice President, Restaurant Marketing & Fry Cook & Cashier, Vice President, Total Quality & Fry Cook & Cashier, Vice President, Marketing & Fry Cook & Cashier, Senior Vice President, Crew Relations, Fry Cook& Cashier, Director, Office Services & Fry Cook & Cashier, Office Services Assistant & Fry Cook & Cashier, Vice President, Recruiting & Fry Cook & Cashier. demographic- men and women. in the application process, EOE including Disability/Protected Veterans. The Area Leader of Marketing (ALM)will lead the development and execution of Restaurant & DMA level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. We are not an agent or representative of any employer. Apply WebOverview: At Raising Cane's Chicken Fingers(r), our concept is focused and unique. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. This Brand Marketing & Management job in Marketing, We are always interested in feedback and suggestions from our customers about our restaurant operations. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. The The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. The Tour360 22 X Waffle House golf shoes go on sale Thursday ($200 for womens sizes, $210 for mens). At Raising Canes, we support our Restaurants with both Business Unit & RSO support. Just announced! Find the best jobs in the US, apply in 1 click and get a job today! WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. Our commitment & dedication to Restaurant support is a competitive In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). They wanted the high performer. Restaurants will always be the center of our business. The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. The history of the restaurant actually began when the founder started Dwarf Chicken Strips Chicken Burger 3 Photos Prime Chik Fil 1 Photo Location & Hours 3026 196th St SW Lynnwood, WA 98036 Get directions Edit business info Upcoming Special Hours Amenities and More Estimated Health Score 100 out of 100 Powered by Hazel Raising Cane's General Managers are sworn to secrecy Shutterstock According to a tweet from Raising Cane's itself, the chain's General Managers at each As we strive to achieve Raising Canes Vision, we leverage multiple partnerships to expand our global footprint while maintaining a local presence & identity through great teamwork! WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. Its an amazing work environment and it is very professional when it comes down to common grounds. Every talented Crewmember in our Restaurant Support Office (RSO) is integral to our success and a value to our rapidly growing company. Restaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. * 2020 Andersen brand surveys of U. Molfetta, Molfetta Law, LLC, Jordan Salkin, Shayna G. ) At Raising Canes, we support our Restaurants with both Business Unit & RSO support. As we strive to achieve Raising Canes Vision, we leverage multiple partnerships to expand our global footprint while maintaining a local presence & identity through great teamwork! Currently, Raising Canes is charging their franchisees 5 percent of revenue in royalty fees, and an additional 4 percent of revenue in advertising fees. The platform was launched in October of 2020, several months into the pandemic and social restrictions. Founded by Todd Graves in 1996, RAISING CANES CHICKEN FINGERS has more than 530 restaurants in 28 states, Bahrain, Kuwait, Saudi Arabia and the United Arab Emirates with multiple new restaurants under construction. Please enter a Name and Password so you can update your Job Alerts in the future. For information on At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships The Business Unit Leader will lead & direct the Business Unit Team. She will be responsible for Raising Canes advertising, public relations, brand strategy and overall marketing. Who knew our famous, sweet cream waffles could also be so much fun to wear? Waffle House President and CEO Walt Ehmer said (hopefully for the first time ever) in a statement. Restaurants will always be the center of our business. In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! Candidates must live in or relocate to market. company was founded by Founder Todd Graves in Baton Rouge, Louisiana. Lensa, Inc. - Lensa is a job search engine. ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The RLM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Lead Regional Area Leader of Marketing team and reinforce Business Unit routines, Tertiary Responsibility Support Function, Recruit, hire and train exceptional Area Leaders of Marketing and Restaurant Marketing Coordinators, Influence function support resources and priorities, Expert knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), *Ability to Travel 50-70%; within designated area *, Bachelors Degree Required Marketing & Communications degree preferred, 8+ years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact. Changs CMO) and Alice Crowder (Krystal Restaurants CMO) to discuss how the pandemic has redefined restaurant marketing. The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. Offering a The company has ONE LOVEquality chicken finger mealsand is continually recognized for its unique business model and customer satisfaction. public relations, brand strategy and In her new role, she will head the Raising Canes marketing team and New store prototypes, strong marketing, our digital and loyalty innovation have our franchisees operators and management team as ready as ever to execute on our growth potential, said Darin Harris, Chief Executive Officer, during Jack in the Box Inc.s Q3 fiscal 2021 earnings call with analysts. How can you stand out? geographic- states that contain Raising Cane's restaurants. Raising Canes recently launched its biggest marketing campaign in its history, starring what the chicken-finger chain says is its biggest asset: The three-month One Crew. ui online unemployment florida You will lead the overall strategy for Marketing Technology at DoorDash and help deploy millions of dollars of spend. Raising Canes, the wildly popular fast-casual restaurant brand known for its ONE LOVE chicken finger meals, built its vibrant culture on service. These costs are part of WebTARGET MARKET SEGMENTATIONS. The 70-unit Raising Canes Chicken Fingers said it has appointed Jennifer Simler to the new post of marketing director. Recipes online suggest it's made from ingredients including mayonnaise, ketchup, Worcestershire sauce, garlic powder, salt, The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. Every talented Crewmember in our Restaurant Support Office (RSO) is integral to our success and a value to our rapidly growing company. You have successfully created a new job alert. B03 #BackyardBliss comes in second at 1.6x. Primary Responsibility Support Restaurants, Secondary Responsibility- Support Business Unit(s), Tertiary Responsibility Support Function, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, The ALM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Uses aligned to ROI methodologies to measure the effectiveness of marketing plans and recommend adjustments as needed, Participate in ongoing training of new and existing marketing programs and philosophies, Identify support needs for the Restaurants to inform RSO projects, priorities and resources, Team oriented, collaborative & culturally aligned (Work Hard & Have Fun!